and I asked myself, what are the three tent pole moments or things that matter to me.” “If your bedding isn’t right and you’re spending all this money at the makeup counter at Saks Fifth Avenue or online, and the towel you’re using every morning doesn’t feel good to you, then what are we doing?”Īsked where he gets his inspiration, Berkus said, “Starting from zero when you’re designing a collection that’s this vast, you have to ask yourself some really important questions. “Who cares about the wallpaper or the night tables or the beautiful vintage lamps you found at the flea market or estate sale,” he said. Without them, no amount of money can make a home look good. I want to be the go-to guy for basics.”īerkus believes that basics are the underpinning of a home. I think I’ve improved upon the thousands and thousands of sheets that I’ve sold in my lifetime. “I’m extremely excited for February 6 when it launches everywhere. “I’m extremely proud of the collection,” Berkus said. “I don’t think there’s much in common between Marie and I, other than we both fundamentally believe that organization is one of the keys to living well. Most importantly, he said, the products represent quality.īerkus rejected the idea that there are any similarities between him and Marie Kondo, who’s brought an awareness of home organization to the public. There’s thoughtful details and different textures throughout. The pieces are timeless and can be layered and built upon. Berkus sees the collection as elevated essentials that create a sense of relaxed luxury.

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